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Cherokee Museum Renaming, Rebranding, More Inclusive

Aligning with this past Monday's celebration of Indigenous People's Day on October 9th, the downtown museum charged with preserving the story of the Cherokee people, renamed itself to better represent their mission.




The museum, established in 1948, is now known in English as the Museum of the Cherokee People. In the Cherokee language 'Tsalagi idiyvwiyahi igatseli uweti asquanigododi,' which roughly translates to, “All of us are Cherokee people. It is all of ours, where the old things are stored.”

On Wednesday, October 11, 2023, the Smoky Mountain News published a full story on the renaming and rebranding. Read the full article here: https://smokymountainnews.com/news/item/36541-reclaiming-the-name-cherokee-museum-chooses-new-name-branding

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